Strategize. Optimize. Maximize.
Maximizing potential for e-commerce brands with a special flair in
Baby/Kid and Health/Wellness
From Overwhelm to Empowerment
Are you an e-commerce founder or marketing leader who is:
- feeling like you're on a never-ending quest for the right growth strategy?
- caught in a loop of overthinking every decision?
- dreaming of loyal customers but not quite clicking with your audience?
- just plain tired from wearing too many hats?
These hurdles are part of the e-commerce journey, but guess what? You've got backup.
Let's take a step back together, breathe and prep the groundwork for your sales success before hitting the gas on traffic.
It's time to clear the fog, find your focus, and get excited about the road ahead!
Feeling overwhelmed with your eCommerce growth?
Download the 'Journey Checklist'—7 signs that it's time for marketing help.
Hi, I’m Joelene
Yes, I have heard the song, “Jolene” and being serenaded
everywhere never gets old. :)
I am a wife, mom and marketing advisor who thrives on coffee, dreams in cheese, and believes that the best things in life are furry.
Helping online e-commerce stores unlock their full potential and increase revenue is what gets me out of bed in the morning (well, that and the coffee).
If you're ready to take your brand to the next level, I’ll be on hand with tailored strategies and a burst of positive energy to help you grow.
As a seasoned eCommerce strategist, I delve into the heart of your business, fine-tuning each aspect to leverage the full power of organic growth.
Let us chat for 30 mins and unlock some marketing magic.
Let’s Optimize
Stop! Don't chase another lead before doing this.
Would you set sail without checking the weather and ensuring your ship is in tiptop shape? Heck no!
Before pouring more time, money, and resources into driving new leads to your online store, it's essential to first solidify and prime your marketing foundation for success. Let’s optimize your existing strategies and channels so every effort is as effective as possible, boosting your ROI. This not only sets the stage for immediate wins but also paves the way for sustainable growth and long-term success.
Ready? Let’s get started!
Marketing & Communications Audit
from $1700
Unlock your brand's full potential with our Audit Package, a comprehensive analysis designed to boost organic awareness, enhance conversions, and set the stage for exponential growth.
Fractional Marketing Services
price based on your needs
Get expert, part-time marketing strategy or execution without the full-time overhead. Fractional marketing empowers you to tap into high-level marketing expertise precisely when you need it.
Power
Hour
Bi-Weekly Power Hour
$750
Accelerate your marketing with a dedicated bi-weekly power hour. We’ll brainstorm, strategize, and refine—think of it as your personal idea incubator. Stuck mid-week? Plus priority text support keeps you in the fast lane.
Collaborating with Joelene feels like gaining a trusted ally. If you're an ecommerce business owner looking for a marketer who really gets it, Joelene is the one. You'll only regret not teaming up with her sooner.
Laura Matthia, CoFounder Lorencetti
Let’s Maximize
Once your e-commerce foundation is anchored, it's time to set sail toward success by driving awareness and leads. Expand your reach with strategic giveaways, influencer collaborations, and partnership initiatives. You’ll not only attract new audiences but also increase your content library, build your database, and foster ongoing partner collaborations.
The Giveaway Playbook
A comprehensive crash course covering everything from setup to success in driving awareness and new leads with successful giveaways.
Micro Influencer Mastery
Unlock the secrets of influencer success with our comprehensive course covering every aspect, from finding and engaging influencers to negotiating rates and creating compelling content.
Partnership Program
Ready to get in front of new audiences by collaborating with complementary brands? Let me handle everything from sourcing new partners to crafting and executing innovative tactics to drive awareness and leads.
Let’s Chat
Testimonials
“She is a game changer”
“Joelene is a creative genius who knows how to build meaningful relationships. She was instrumental in growing our email list, securing valuable partnerships, and crafting copy that perfectly encapsulates our brand. If you're looking for someone who's not just good but exceptional at marketing, look no further than Joelene. She's a game-changer!”
Rachel Neill
Figgy Founder
“We are up 30% YTD”
“It was great to work with Joelene on our rapidly growing business. We appreciated the insights and experience she bought. She helped position us and we are excited that this year we are up over 30% YTD”
Nicole Philllips
SFuels Cofounder
“Joelene is a
true professional”
“Joelene is a true professional. Her marketing insights and instincts are matched by her incredible level of attention to detail. She is energetic, personable and just a pleasure to work with.”
Michael Haviland
Do Good Marketing Founder
Strategize. Optimize. Maximize.
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